What is the Future of Digital Content in the Mobile Industry?

Mobile usage is skyrocketing. We are shifting to a mobile-first era and the mobile industry is slowly becoming the future of digital content. Consider the following statistics: About 72 percent of the global internet base or 3.7 billion people will access the internet only via mobile by 2025. It emerges clearly that the next generation [...]

March 20th, 2019|Business|

Our team, our best asset: Maite Campos

Our leadership skills with Maite Campos,  Advertising Department Manager  We believe that effective teamwork is what makes organizations succeed. Maite Campos our Advertising Department Manager is very committed to her work. Respect, collaboration, boldness and playfulness lead the growth of our team under a common spirit of “only forward”. We are aiming to show that our people [...]

March 8th, 2019|Team|

Our team, our best asset: Media Buying

We believe that effective teamwork is what makes organizations succeed. Rocio and Jorge, members of our media buying team, are committed to their work not only as individuals but also as a team in order for them to succeed as one. Respect, collaboration, boldness and playfulness lead the growth of our team under a common [...]

March 8th, 2019|Team|

Esports: The Meteoric Rise

From humble beginnings, Esports has rapidly evolved to become a globalized, million-dollar industry. Moreover, this departure from stereotypical gaming has spread its infectious influence worldwide.   Now, for better or worse, Esports is a financial juggernaut and a commercial entity that threatens to break free from the sub-niche it subscribes itself too. Today, the modern [...]

March 5th, 2019|Business|

Baseplay Partners with Omega 1 Entertainment

Baseplay Partners with Omega 1 Entertainment to give Subscribers Access to Unique African Film Production Services   Marbella, July 2018. Basebone this week announced it has teamed up with Omega 1 Entertainment, a leader in the Cameroon film industry, to offer subscribers to its Baseplay mobile entertainment service, a unique filmmaking experience.   Omega 1 [...]

March 5th, 2019|Business|

Partnership between Basebone and Zoomin

Basebone and Zoomin Work Together to Give GenZ Consumers Access to the Thought-Provoking News and Feature Video-Stories they are Demanding   When it comes to the Gen Z audience, traditional news sources just aren’t cutting it. That’s what Basebone believes is behind the notable growth in Gen Z subscriber interest in the unique news and [...]

March 5th, 2019|Business|

Top 10 tips and facts on direct carrier billing

Our Group Chief Commercial Officer and Managing Director Africa, James McNab shares his top 10 tips and facts on direct carrier billing.   Basebone continues to expand its reach into the African Market through Direct Carrier Billing, DCB for short. DCB is an online payment method that allows users to make purchases by charging payments to [...]

March 5th, 2019|Business|

10 Facts and stats that outline the mobile content

In many ways the growth of mobile, content and services in Sub-Saharan Africa has set the standard for other mobile-only markets around the world.  Yet the trajectory of that growth is far from straightforward.  Whereas established economies can plot growth against smartphone penetration and the roll-out of faster mobile networks, in Africa it’s very different.  [...]

March 5th, 2019|Business|